Cash flow, not budgeting

At Fennell West, we hate putting people on a ‘budget’ – we prefer to talk to our clients about their ‘cash flow’ and where their money has gone.

To us, ‘budget’ has negative connotations and people think about budgets as something that constrains what they can and can’t do.

Cash flow, not budgeting.

Cash flow, not budgeting.

Concentrating on ‘cash flow’ instead provides us with the opportunity to work proactively on planning and achieving the sort of lifestyle our clients want. It’s about tailoring a plan to suit their specific needs and desires.

Think about it like your physical wellbeing. No one wants to talk about diets all the time, when maintaining a healthy lifestyle is the more sustainable and enjoyable approach. It’s no different with your cash flow – a sound plan and good habits lead to less stress and improved quality of life.

Our focus is on seeing the equation from your perspective. We work side-by-side with you to help determine where your money is going, what position you are in and how you might improve that through modifying the way you think and spend.

It is one of the most enjoyable parts of our jobs to see a family, for example, realise they can achieve improved financial freedom and quality of life without having to work harder.

More often than not, many people just don’t know where their money is going – they assume they know, but the real picture is quite different. Have a think, for example, and try to calculate how much you spend each year on presents for family and friends. You might be quite shocked.

We have clients that range from $40,000 a year to $600,000 a year and the conversations we have with them is exactly the same.

If you’re not profitable at the end of the week, or month, then you aren’t able to pay your mortgage off sooner, or go on holidays, or put money away for a rainy day.

We can help you increase your savings, structure your bank accounts, use credits cards effectively, make the most of your assets, equity and much more. The best part is, our initial assessment won’t cost a thing and remember, we don’t charge based on your income and you can also draw on your superannuation for our services so that your current cash flow isn’t impacted.